Statistics in Big Data Analysis: Beyond Counting
Do you have data—lots and lots of really big data? Do you know what it’s telling you? Maybe your organization is stuck in dashboard mode, counting how many of this or that. And since you have big data, perhaps you even calculate an average every once in awhile. Therein lies the problem: Organizations don’t advance their use of big data. They just spend more time and money processing more data so they can count it just a little better. Ken Johnston helps you go beyond counting and into statistical relevance. This statistics primer is designed for those with no prior experience or those looking for a refresher. Ken focuses mostly on the what, why, and when of using different statistical techniques. See how easy it is to find a tool and a specific calculation when you know which approach makes sense. Learn different types of data and distributions, techniques for data exploration, and the best use of descriptive statistics. Discover the value of your big data and start driving real business value.